AFTER MORE THAN 10 years of absence, the Philippine’s meetings, incentives, conventions and exhibitions (MICE) industry has revived its participation and membership to the Asian Federation of Exhibition and Convention Association (AFECA).AFECA is an organization of MICE industry leaders in Asia. It was organized to give Asia a voice in the MICE global industry. The Philippines is a founding-member of AFECA.
“They (AFECA members) looked for us because the Philippines is a founding-member and we were gone. Just this year, we are coming back,” said Marissa Nallana, chairperson of the Philippine Association for Conventions, Exhibit Organizers and Suppliers (PACEO).
Ms. Nallana recently attended the AFECA annual general meeting and the 2007 Asian MICE leaders forum held last September 25-27 in Taipei, Taiwan. She said the country’s revival to AFECA, through PACEO, is a joint effort of the organization and the Department of Tourism.
Filed under: News , AFECA, Business, Cebu, Cebu International Convention Center, CICC, Commerce, conventions, Economy, exhibitions, incentives, meetings, Philippines
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